Configuration of Tags
You can add a tag using any of the following options:
Browser: For the conventional method of tagging using the browser.
Server: For backward compatibility and support to create new tags on the server.
In Ingest Labs, you can create media tags for client-side and server-side seamlessly and quickly using the following steps. For browser-side tagging creation, the conventional method of tagging is applicable.
The following elements are mandatory to add a new tag:
Tag Elements | Description |
---|---|
Providers | The Provider acts as a template to define the attributes on a high-level, before configuring the tag. You can select any of the available provider templates, set the attributes, save the provider template, and configure the tag. Note: If the default provider templates are unavailable, you can create a custom-defined template using the Providers option on the left navigation panel. |
Data Elements | The Data elements refer to the data points that are sent to the Provider to populate the values while configuring the tag. |
Triggers | The Triggers indicate when a particular tag is to be triggered based on the data inputs. The triggers are associated with different actions and events while performing the tasks under tags. |
Qualification Criteria | The Qualification criteria refer to the rules and conditions required to trigger a tag for a particular scenario. You must set the rules when the tags are to be triggered for different scenarios and send the data to the data endpoints. |